It speaks to both the infrequency with which my tastes align with the general public’s and the level of said public taste that when Ashanti finally released a single I could endorse without exception, 2004’s “Only U,” it stalled outside the Top 10 and the album from which it came barely earned its platinum plaque. So by that standard, The Declaration, the singer’s fourth studio effort (her first in four years and her Universal debut), should be an unequivocal smash. Lead single “The Way That I Love You” is a midtempo ballad driven by a distinct descending piano arpeggio and horn arrangement, “You’re Gonna Miss” is a pleasurably 808-happy dance track, and “Girlfriend” is a nice nod to bygone Prince, but there’s nothing here that capitalizes on Ashanti’s limited talents as well as “Only U” or even the 2003 summer jam “Rock wit You (Awww Baby)” did. While the video for “Only U” imagined Ashanti as some kind of rooftop genie in a bottle presiding over a futuristic cityscape, the video for “Way That I Love You” finds her dressed up like a scorned Long Island housewife—apt for the song but not for a girl who’s still a few years away from her 30th birthday. Diane Warren and Babyface get in on the songwriting action on “Mother” and the “inspirational” ballad “Shine” (which comes complete with a children’s choir), respectively, which means Declaration aims to prove that Ashanti is indeed growing up. Past releases have displayed an ostensible desire to follow in the melodramatic steps of Mary J. Blige and much of Declaration continues in that quest.
- Slant is reaching more readers than ever before, but advertising revenue across the Internet is falling fast, hitting independently owned and operated publications like ours the hardest. We’ve watched many of our fellow media sites fall by the way side in recent years, but we’re determined to stick around.
We’ve never asked our readers for financial support before, and we’re committed to keeping our content free and accessible—meaning no paywalls or subscription fees. If you like what we do, however, please consider making a contribution.
You can also make a monthly donation via Patreon.