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Media Kit

Co-founded by Ed Gonzalez and Sal Cinquemani in 2001, Slant Magazine quickly become known for its edgy, irreverent pop-cultural criticism. Using a grassroots approach, the site has carved a unique niche for itself in both the online film and music circles. Roger Ebert of the Chicago Sun-Times once called Gonzalez a “critic I admire” because of his “forcible writing style,” while the New York Times cited Slant as “a repository of passionate and often prickly pop-cultural analysis.” Slant’s staff has appeared on MSNBC, FOX Business Channel, the Biography Channel, BBC, CNN, and NPR, and have been invited to contribute to the New York Times, Village Voice, Los Angeles Times, USA Today, Time Out New York, and other prominent publications.


Slant Magazine has become one of the web’s most popular film and music review sites, with over 500,000 unique visitors and 1.5 million pageviews per month. Slant attracts men and women of all trades and professions equally, with 65% of this audience evenly divided into two age groups (22 – 35 and 36 – 50). Advertising on Slant provides a great opportunity to target an audience that is hip, educated, and seeking out quality entertainment and products.


Our banner ads are an ideal advertising platform for small record labels and independent marketing firms as well as larger, more established companies. Some of our past and current advertising clients include Toyota, Paramount Pictures, Warner Music Group, FX Networks, NBC Universal, Lionsgate, and MOMA.


Our advertising is handled exclusively by Freestar. If you are interested in advertising on Slant, please reach out to your Freestar representative or contact us.

Bad Ads:

Are you a Safari + iPhone user who encountered a redirect or malicious advertisement while on our site? You can report the bad ad to our Freestar representative by filling out this form, so they can block the ad.