Following a series of standalone singles, including last year’s moderately successful “Never Really Over,” Katy Perry has finally dropped the lead single from her long-awaited fifth studio album, the follow-up to 2017’s Witness. Produced by the Monsters & Strangerz, “Daisies” is an atmospheric ballad that pairs acoustic guitars with textured synth programming and finds the pop singer reflecting on her rise to fame: “I guess you’re out of your mind until it actually happens.”
The track, which clocks in at under three minutes, aims for euphoric, “Teenage Dream”-style heights but doesn’t quite reach them, while its themes of self-empowerment and perseverance are juxtaposed by macabre undertones: “They tell me I’m crazy, but I’ll never let them change me/’Til they cover me in daisies.” Interestingly, “Daises” will be serviced to adult contemporary radio next week before going for mainstream pop adds in June, a sign that Perry—who, at 35, is pregnant with her first child—is shifting her focus to a more mature audience.
Directed by New York-based filmmaker Liza Voloshin, who previously worked with Perry on the vertical video for “Never Really Over,” the music video for “Daises” boasts a grainy, lo-fi aesthetic that matches the song’s dreamy vibe. The concept is simple—reportedly shot at a safe “social distance”—and features Perry frolicking in the woods before stripping off her white dress and bathing naked in a creek.
Perry’s as-yet-untitled fifth album is due August 14th on Capitol Records.