[Editor's Note: Poster Lab is your regular dose of movie poster dissection, wherein the House examines the pluses, minuses, and in-betweens of the poster design(s) for a buzzworthy film.]
Since the film is so anticipated as both adaptation and buzzy ensemble piece, the poster for August: Osage County would have been an event no matter what it looked like. Directed by TV vet John Wells, who made his feature film debut with The Company Men, this dark comedy marks the first-ever onscreen pairing of Meryl Streep and Julia Roberts, who play Violet and Barbara Watson, the mother and daughter who lead the clan in Tracy Letts's Pulitzer Prize-winning tale. All who know the play know the importance of the work's vast cast, and such is the major selling point here.
Stacked high like an actorly steeple are names both established and up-and-coming: Streep, Roberts, Ewan McGregor, Chris Cooper, Juliette Lewis, (the great) Margo Martindale, Abigail Breslin, Benedict Cumberbatch, Misty Upham, and more. It's a very tempting mix, and despite the overly genial, all's-well-that-end's-well nature of the trailer, it helps to know that Letts has penned the screenplay too, and hopefully hasn't watered his work down to Hollywoodized dysfunction (lord knows no one needs another The Family Stone). Presumably, Letts's script also holds the promise of avoiding the trap of multi-character dramedies, which serially fail to develop individual personalities amid the crowd. It's a grating trend that couldn't be better visualized here, and let's hope the packed-house symbolism reflects the film's ability to overcome it.